How Retailers Can Tackle Cross-Border Commerce

The proliferation of omnichannel retailing has empowered consumers to buy from their favorite brands and retailers at any time and use their preferred channels. Thanks to e-Commerce, consumers now have the ability to browse and buy from retailers around the world.

As a result, total cross-border shipping is expected to skyrocket from $80 billion in 2014 to $330 billion by 2020, according to the UPS Global Pulse Of The Online Shopper Study. In fact, global shoppers surveyed in the study said that they made 24% of their purchases with online retailers outside of their own country. These behaviors confirm that more consumers are able to access retailers regardless of location and, in turn, are eager and willing to buy from brands that are not local to them.

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